One of first things I do when I begin a new SEO campaign is competitor analysis. I look at this as somewhat of a necessary evil. On one hand it’s always VERY useful to benchmark yourself compared to your competitors but on the other you need to spend your time wisely because you could have Read More
If you login to your WordPress site today you'll notice a new version has hidden into town; welcome to WordPress 3.3. The folks at WordPress name this version “Sonny” in honor of the great jazz saxophonist Sonny Stitt. WordPress has had over 65 million downloads since version 3.0 was released, and in this third major iteration Read More
Unfortunately, Spammy websites can still outrank quality websites through nefarious black-hat activities. Google is getting better at identifying these types of sites but in the meantime what can you do? Rank Fish, at SEOMoz, has a few ideas about how to tackle this issue. Instead of spending time reporting SPAM to Google Rand suggests using Spammer's Read More
Geo-marketing is on the rise and the info graphic below illustrates it well. It's smart, efficient and yields a higher conversion rate. The first thing you should consider when going local is having a mobile-friendly version of your site made. Enjoy the info-graphic. ++ Click Image to Enlarge ++ Source: Location, Location, Location – Geo-marketing & Why it Read More
The need for mobile-friendly Websites are more important than ever. This is true for both companies and nonprofits alike. It isn’t just about mobile’s projected market growth, it is also about its impact potential. If the key to an effective online marketing strategy choosing your audience wisely, then you must know that they are probably already using mobile as their Read More
It's that time of year again. There is a very noticeable chill in the air, with the promise of cold days again, but it's not too late to have some goulish fun. Have a Safe and Awesome Halloween!
Last February's first Panda Update was a devastating time for websites that were almost totally reliant on search traffic. An algorithm update, called Panda, caused many site’s rankings to suddenly drop which reduced the amount of traffic coming to that site. The update was primarily focused on content farms, however, it also effected many other Read More
Canonicalization. What is that? Sounds pretty scary. Right? It can be if your website is not set up correctly. The good news is that this is a relatively easy fix once you understand what it is that your fixing. :) The main idea of this post is that there should only be one URL for each page on your site. You Read More
There really is a best time to blog? If you are an active blogger and you maintain your business's blog you may have noticed that depending on the day and the time of day you get better results in the form of comments and visits. There really is a best time to blog. Posting during high-activity hours (day time) Pros: Read More
In an ongoing effort to create a more enjoyable search experience, and to remove junk from search results, Google has been implemented a new algorithm update called Panda Update 2.2 and we're already seeing dramatic changes. Panda Update 2.2 is an update that Google implemented in March 2011 that affected the SERPs for almost every website. As you can imagine everyone has been concerned about it ever Read More
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