Home services remain a primary business in every community, large and small. But what used to be a vendor, people looked up phone books on the Yellow Pages, and today, they are figured out with phone apps and quick smartphone searches online. The phone books are long gone now, but people constantly need to be able to find the help they need, whether it be repairing house wiring or dealing with a blown-down back fence.
That means they need to be able to find you quickly. You’re a home services business, but it can’t happen if your presence doesn’t exist online. Even with a website, you’re entirely invisible and unknown if you don’t take the proper steps, with our help, to raise people’s awareness of your business.
Web Design
Building a proper business website today involves much more than throwing up a photo and a bit of a company description. You have to make the entire package appealing and exciting, which is not easy to do. From photo-image development to content writing to navigate today’s business website easily is a complex package that clearly defines:
- Your business goals
- The value you deliver
- The content that gets search engines to pay attention
If your website doesn’t consistently hit these three points, it needs an overhaul. Trying to assume that a simple page with a phone number is enough is a throwback to the Internet of the early 2000s and won’t even show up on a quick mobile phone search without a significant redesign. SpiderSavvy can help!
Online Marketing
Your online presence starts with a solid online marketing plan. Like a business plan, this is a road map to your Internet presence sucIt’s. It’s what takes your business from what it does to why your customers should keep returning to your websites. It’s what drives your online presence development, answering the questions of who, what, why, and what value you provide customers. Without this, you’re just bumbling around in the dark, which can hurt your name and online presence. Looking professional and purposeful online would be best, and a SpiderSavvy online marketing plan can get you there.
Content Development
Have you heard of content developers? It’s a bit of writing a story. But like the daytime soap operas you might have overheard while at a customer’s house during the day if the TV waits, it’s the kind of information that keeps customers returning for more repeatedly. Repeat traffic is a gold mine target you want. Repeat traffic to your website means constant contact and has a high potential to produce repeat customers, the kind of accounts that give you long-term revenue stability for your business. This reduces the time you spend cold-calling for new business and increases your ability to bring more profit from your home services account portfolio.
WordPress Development
WordPress, an online content platform that can be customized to your online marketing, is one of the best tools for content delivery. It’s a valuable tool because it allows your customers to engage and respond while getting information value from your business. This connection is excellent for developing relationships and pushing additional services for potentially new orders and revenue. As people follow up on a helpful article you post online, you can lead the ongoing conversation into a business visit to evaluate the need closer than just exchanging notes online. That can turn into a new service order within a day. Has SpiderSavvy set up your WordPress-driven website, which maximizes your exiclients’ients’ revenue returns with less energy spent per transaction?
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